Capira Marketing Communications http://www.capiracomm.com Marketing Communications for top-notch results Sat, 22 Jan 2011 02:03:03 +0000 en hourly 1 How to find effective http://www.capiracomm.com/2010/09/14/how-to-find-effective/ http://www.capiracomm.com/2010/09/14/how-to-find-effective/#comments Tue, 14 Sep 2010 22:12:03 +0000 Cindy http://www.capiracomm.com/?p=111 Seen this word alot? “Effective.”  Yup, it’s everywhere.  Yet, without some form of measurement with it, “effective” doesn’t mean much.  In thinking about effective as it relates to communication, it’s wise to start at the business goals. From there communications goals can be developed. And, then the all important communication objectives form. Make them SMART — specific, measurable, attainable, realistic and time-based.

]]> http://www.capiracomm.com/2010/09/14/how-to-find-effective/feed/ 0 Now is the time to prepare http://www.capiracomm.com/2009/03/13/now-is-the-time-to-prepare/ http://www.capiracomm.com/2009/03/13/now-is-the-time-to-prepare/#comments Fri, 13 Mar 2009 19:17:04 +0000 Cindy http://www.capiracomm.com/?p=47 It’s being said that people and companies are “hunkering down” lately. They’re turning inside to cut costs and protect themselves. The outside is changing though. When things turn around, it will be different.

 

Now is the time to position a company. Be visible. There’s less clutter to get through with your relevant and timely messages. Stay in touch with your customers. Those companies that take this time to prepare will be on top when things do turn-around.

 

Now is the time to learn and plan.

 

]]> http://www.capiracomm.com/2009/03/13/now-is-the-time-to-prepare/feed/ 0 Strategic Communications Planning http://www.capiracomm.com/2008/11/10/featured-1/ http://www.capiracomm.com/2008/11/10/featured-1/#comments Mon, 10 Nov 2008 22:48:18 +0000 admin http://www.capiracomm.com/?p=9 Don’t let your message fade. Strategic communications planning keeps your message in front of your target audience.

]]> http://www.capiracomm.com/2008/11/10/featured-1/feed/ 0 Attention-getting Communication Materials http://www.capiracomm.com/2008/11/10/featured-2/ http://www.capiracomm.com/2008/11/10/featured-2/#comments Mon, 10 Nov 2008 22:47:53 +0000 admin http://www.capiracomm.com/?p=7 Stand out with relevant messaging and creative presentation that demands attention.

]]> http://www.capiracomm.com/2008/11/10/featured-2/feed/ 0 Business Success Shines on You http://www.capiracomm.com/2008/11/10/featured-3/ http://www.capiracomm.com/2008/11/10/featured-3/#comments Mon, 10 Nov 2008 22:47:29 +0000 admin http://www.capiracomm.com/?p=5 Achieve your business goals through strategic, effective communications.

]]> http://www.capiracomm.com/2008/11/10/featured-3/feed/ 0 slideshow – front page http://www.capiracomm.com/1988/01/21/test/ http://www.capiracomm.com/1988/01/21/test/#comments Thu, 21 Jan 1988 21:51:30 +0000 Vince http://www.capiracomm.com/?p=118 ]]> http://www.capiracomm.com/1988/01/21/test/feed/ 0